linkedin

NEWSLETTER

Register below and subscribe to our FREE M2M Insights Newsletter

Login/Register

poll

Which of the following offers the greatest M2M opportunity over the next 3 years?









Feeds


M2M Insights RSS Feed

Cadillac CUE: Intuitive and Connected Driving in 2012

2012-cadillac-cue-010-300pxSAN DIEGO – Cadillac CUE, a comprehensive in-vehicle experience that merges intuitive design with auto industry-first controls and commands for information and entertainment data, will benefit consumers by offering personalized, connected driving beginning in 2012.

“CUE will transform personal transportation by simply and efficiently integrating luxury design and instinctive technology with unparalleled levels of customized in-vehicle connectivity,” Don Butler, Vice President, Cadillac Marketing, announced.

CUE will debut in 2012 in the Cadillac XTS and ATS luxury sedans and SRX luxury crossover. CUE is designed to be unique for each consumer, from the “simple user” to the fully connected “super user.”

 

2012-cadillac-cue-011-300pxCUE which stands for Cadillac User Experience, will pair entertainment and information data from up to 10 Bluetooth-enabled mobile devices, USBs, SD cards and MP3 players with a vehicle infotainment system that reduces complexity through customized information, natural voice commands and fewer buttons and larger icons.  As an example, most of today’s luxury cars have around 20 buttons controlling the radio and entertainment functions. CUE reduces that to just four buttons.

The heart of CUE is the 8-inch LCD touch screen, seamlessly integrated into the top of the central instrument panel and a motorized fully capacitive  faceplate at the bottom concealing a 1.8L storage area.   The vibrant LCD screen displays CUE’s home page, which resembles a smart phone’s screen by using large, easy-to-target icons to execute commands. Capacitive refers to using electrodes to sense the conductive properties of objects, such as a finger.

To improve simplicity and connectivity for consumers, CUE will feature several auto
Industry firsts:

  • Proximity Sensing:  As the user’s hand approaches the   LCD screen, command icons appear. Icons can be customized and arranged by consumers to improve ease of use.
  • Haptic Feedback: Buttons on the fully capacitive faceplate pulse when pressed to acknowledge the driver’s commands and helps keep the driver’s eyes on the road.
  • Multi-Touch Hand Gestures: interactive motions (tap, flick, swipe and spread) popularized by smartphones and tablets allow tasks on the LCD screen, such as scrolling lists, zooming maps and searching favorites to be easily accomplished.
  • 12.3 in. LCD reconfigurable gauge cluster (on select models) offers four selectable displays – Simple, Enhanced, Balanced  and Performance  – that can mix traditional vehicle data such as a speedometer and fuel gauge with navigation, entertainment and 3D vehicle image.
  • Natural Speech Recognition lets consumers speak logically with fewer specific commands to recall stored media or input navigation destinations. CUE’s text-to-speech feature will also allow consumers to receive text messages by system voice and to send recorded text messages in return.
  • Linux operating system, “open” software platform and ARM 11 3-core processor, each operating at 400 million of instructions (mips) per second. This  hardware setup offers 3.5 times more processing power  than current infotainment systems, and allow developers to write applications to CUE that be downloaded by consumers.

Connectivity, Control, Convenience
CUE development began in 2008 when Cadillac designers rode with 32 consumers for six months to study driver habits. Engineers and designers then used the data to develop CUE.

CUE’s customization and control features are further enhanced through OnStar’s suite of safety, security and connectivity  services , such as Turn-by-Turn navigation, Automatic Crash Notification, hands-free calling and the OnStar RemoteLink mobile application.

Key OnStar features are available through CUE’s LCD screen, gauge cluster and steering wheel controls.

About Cadillac

Cadillac has been a leading luxury auto brand since 1902. In recent years, Cadillac has engineered a historic renaissance led by artful engineering and advanced technology.

Source: Cadillac